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Concrete

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About
Concrete is a brand stitched with dedication & passion since its establishment in 1989. Concrete is a part of the most prominent textile and garments manufacturing groups of factories in the Middle East and the world, ARAFA HOLDING. It's serving the best-in-class quality garments measuring up to Global benchmarks. Concrete reflects a companion made with premium quality, superior fabrics and level of modernity that fits today’s realm. Confidence and loyalty of Concrete’s customers made its expansion plans today reach 40 stores across Egypt, with shrewd strategic direction, invaluable brand equity, a network extending up to 500,000 clients, and defined sharp insight on customer needs and wants. كونكريت علامه تجاريه شغوفه بالتفاصيل ومعايير الجوده منذ انشاءها في عام 1989 ، وتعتبر كونكريت ضمن ابرز مجموعه لصناعه المنسوجات والملابس الجاهزة في الشرق الاوسط والعالم وهي العرفة القابضة . كونكريت تقدم منتجات عالية الجوده بأرقي الخامات التي تناسب الحياه العصريه الحديثة . ولثقة العملاء لما تقدمه كونكريت انعكست علي خططها التوسعيه لتصل شبكة الفروع الي 40 فرع لتغطي احتياجات العملاء وتخدم أكتر من 500 الف عميل .
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Recovery Entities we Support
Conserving the sea through education, innovation, advocacy, and recovery of plastic waste with community clean-ups.
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Street Art Roadmap

The coastal town of Dahab is located in the Sinai Peninsula in Egypt and is a popular destination for tourists and locals alike due to its stunning natural beauty and rich marine life. However, like many coastal areas around the world, the town is facing environmental challenges such as plastic pollution and damage to marine ecosystems. To address these challenges, the project aims to beautify the town and its surrounding areas with inspiring murals that communicate the core message of "Guarding The Sea." By using art as a tool for awareness and education, the project hopes to inspire both locals and visitors to take action to protect the environment and reduce their single-use plastic usage. Local artists will be engaged in the project, which will not only showcase their talents but also provide them with a platform to raise awareness about environmental issues. Additionally, the project plans to create digital maps that will direct visitors to the mural locations, making it easier for them to explore and appreciate the town's artistic offerings. Each mural will have a unique QR code that tells its story and how it came to be. This provides an opportunity for visitors to learn more about the artist, the inspiration behind the mural, and the environmental message it conveys. By sharing these stories on social media, visitors can help spread the project's message and inspire others to take action. Overall, the project is a creative and innovative approach to environmental education and awareness. By using art to communicate important messages and engage with the local community and visitors, the project hopes to create a more sustainable future for Dahab and its surrounding areas.

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